Your haircare should work as hard as you do. Pantene Pro-V Volume & Body Shampoo cleanses fine and thin hair to remove build up and prime strands for optimal fullness. This volumizing shampoo contains 2x more nutrients and won't strip your hair so you get volume with every wash and 72+ hours of fullness when used with Volume & Body Conditioner. This formula is safe for colored hair and crafted with protective anti-oxidants and pH balancers to leave you with full and healthy strands. With Pantene Pro-V Volume & Body, say goodbye to flat strands and unleash soft, fuller hair that looks and feels beautiful for longer.