Hard-working, long-lasting: Your hair care should work as hard as you do. Pantene Pro-V curl perfection shampoo cleanses wavy and curly hair to remove build-up and prime strands for optimal curl definition. This shampoo for curly hair contains 2x more nutrients and won't strip your strands, so you get soft curls with every wash and 72+ hours of curl definition when used with curl perfection conditioner. This formula is crafted with protective anti-oxidants and ph balancers to leave you with soft and defined curls. With Pantene pro-v curl perfection, say goodbye to frizzy, undefined curls and unleash soft locks that look and feel beautiful for longer. 2x more nutrients last for 72+ hours. Pantene pro-v curl perfection shampoo is designed to be used with curly hair products, like our curl perfection conditioner, to infuse your curls with 2x more nutrients. This color-safe shampoo works together with other curl perfection products to permeate every strand, for definition and softness that lasts 72+ hours without washing. These formulas are crafted with protective antioxidants, pro-vitamin B5, and ph balancers, and made without parabens or colorants. To use: Massage shampoo into your hair, making sure to pay special attention to your scalp. Rinse thoroughly. These color-safe formulas are gentle enough for everyday use on chemically-treated hair or color-treated hair, and results last for 72+ hours without washing..