Palmer's® Coconut Oil Formula Moisture Boost system restores hair experiencing dryness or damage with natural reparatives that instantly and deeply lock in moisture from root to tip, visibly improving your hair’s condition after each use. This rich, creamy, non stripping, color safe shampoo, gently cleanses and removes build up, balancing hair's moisture, while leaving strands perfectly prepared for conditioning. • SULFATE FREE • Removes build-up • Creamy, rich shampoo. Leaves hair perfectly prepared for conditioning • No harsh detergents, stripping or tangling • Gently lifts away dirt, oil and build-up • No parabens, phthalates, mineral oil, gluten or dyes • Committed to responsible sourcing